Looking to bank some extra cash? Reseller hosting is a lucrative side hustle that involves setting up your very own web hosting business and selling domains to prospective customers.

Sounds great, right? The next step involves finding the right reseller hosting provider – which can be a little daunting with so many options available. In this guide, we’ll show you how to find the best reseller hosting provider, what to look out for (including WordPress reseller hosting!), plus some tidbits you’ll find useful for your reseller hosting journey.

What is reseller hosting?

If you have no idea what we’re talking about, let’s first define what reseller hosting is. Essentially, reseller hosting involves customers (such as a sole proprietor or a business), purchasing hosting resources from a web hosting provider and then reselling them to their own clients.

You can think of resellers as the middleman between the hosting provider and its customers. A reseller will buy hosting plans in bulk and divide them into smaller packages to offer to their own clients.

How does reseller hosting work?

The way reseller hosting works is quite simple in theory. To start a reseller hosting business, you need to choose a suitable hosting package from a reliable provider. Hosting providers offer all kinds of features, add-ons and pricing models, which is why you’ll need to shop around to find the right reselling provider for you. But don’t worry – we’ll show you what to look out for a little later on.

Once you’ve selected the reseller provider of choice, you can offer various options for your clients such as VPS hosting, dedicated servers, cloud servers, WordPress hosting, Exchange Email, Domain Names and much more, depending on the clientele you wish to attract.

What’s even better is that as a reseller, you don't need to worry about the technical details. The hosting provider you choose takes care of server maintenance and updates – allowing you to focus on marketing your reseller business and customer service. You’ll have a space for management tools to handle account setup for new sign-ups, a section resource allocation, and overall domain management. Your clients also get user-friendly dashboards for managing their accounts too!

Plus, depending on the reseller you opt for, you may be able to market some additional services such as SSL certificates, backups and much more – which can really set you apart from the competition.

Benefits of reseller hosting

Reseller hosting has serious potential to grow into a side hustle that can make you additional income. Here are just some of the many benefits of reseller hosting that may just sway you to get started:

1. It’s easy to manage

As we mentioned before, a reseller hosting provider will take care of all the technical aspects of running a shared hosting platform, such as server upkeep, hardware setup, and online security. That means you can focus on what you're good at – marketing, building your brand, helping customers, and managing your business!

Plus, your customers can use our reseller hosting platform to handle their accounts, making it easy for you to earn money without too much hassle.

2. It’s scalable

The right reseller hosting package lets your capacity grow alongside your business, meaning you can offer more services as you get bigger. This can keep your customers happy if and when they begin to reach capacity with their own projects and can aid retention too.

3. It’s accessible

Pretty much anyone can get into reseller hosting – you don’t need any specialist or technical knowledge to get started. Sure, it’s beneficial if you know a bit about handling servers, but it's also open to anyone willing to try their hand at hosting multiple sites.

4. Tailor your reseller hosting business

As a web hosting reseller, you get to design your very own hosting packages and tailor them to specific customers. By having a unique portfolio of hosting plans, you can stand out from the rest and really target those customers looking for a hosting provider with specific packages.

5. You’re still in control

Do you have web dev skills? Then adding reseller hosting to your repertoire is a huge plus. Say a client runs into some issues, you can be on hand to fix any problems that come your way by jumping on their accounts through your server tools, without waiting for them to send login info. Quick service like this can really impress your current clients, so it’s definitely worth adding more strings to your bow.

8 steps to choosing the best reseller hosting provider

Now that we know what reseller hosting is, how it works and the numerous benefits, here’s everything you need to keep in mind when finding the best reseller hosting provider.

1. Define your needs

Have a think about how many clients you can handle at one time, how much storage you need, technical support level, and the types of clients you wish to market to. We offer the following with all of our reseller hosting plans:

  • Over 500 web and email packages
  • Unlimited UK web space
  • Unlimited bandwidth
  • Customer control panels (for free – might be add)

Again, if you’re a web dev, you may wish to provide more specialist support for common client issues or create bespoke tools for client websites. Or, perhaps you want to add further value outside of web development such as:

  • Email marketing
  • SEO
  • Copywriting
  • …The sky’s the limit!

2. Check the provider’s uptime

Uptime is going to keep you, and most importantly, your clients happy. At Fasthosts, we’re proud to offer 99.99% server uptime in an ISO 27001-certified Tier IV data centre, meaning your clients are unlikely to experience any disruptions to their project and/or business through your own reselling platform.

3. Check reviews

Checking customer reviews is one of many go-to's when assessing a product or service’s reputation, but you’d be surprised how often this goes amiss. Always look on sites such as Trustpilot or Google Reviews to see what current and past customers say about a provider before opting for them.

4. Evaluate their customer service and support team

There may be times you need additional support when something isn’t going right. Don’t worry – it happens! At Fasthosts, we believe 24/7 customer support is paramount for all things web, server and reseller hosting, which is why we’re always on hand if you ever need us. This is something to look out for when shopping around too, just in case you need help quickly when you least expect it.

5. Read up on their control panel

It’s important to know what control panel the reseller hosting provider uses. Is it cPanel or Plesk? Or some other control panel? Some providers even offer custom dashboards, so you’ll need to confirm that the control panel aligns with your technical knowledge, but also provides all the features you need such as one-click installations, website builders, WordPress themes and the like.

6. Assess pricing and scalability

Pricing, profit margins and scalability are all factors to consider when assessing a reseller hosting provider’s suitability. Does their pricing allow you to make a profit? How easy is it to scale if you need more resources for your clients?

You should be able to make a decent amount of profit while renting from a reseller hosting provider, all the while providing a fair price, so do some shopping around and make a note of pricing, and features to determine their worth.

7. Find out what security measures are in place

When assessing security, look for transparency. It’s one thing for a reseller hosting provider to say they’re secure – but do they actually state what measures are in place? Here are some things to look out for:

  • Firewalls
  • Malware scanning
  • DDoS protection
  • Restore and backup features

Fortunately, we know a thing or two about security. Our UK green data centres are ISO 27001 certified and equipped with the latest security measures. We also have on-site engineers to monitor everything 24/7 – so you can focus on your customers.

8. Read the terms and conditions

This is just general life advice, but when it comes to reseller hosting and providing a service to customers, terms and conditions are going to be the real make or break for which reseller hosting provider you choose to go with.

Plus, does the provider allow for white-label hosting like we do? If so, then this is a serious plus. White-label hosting allows you to brand the hosting service as your own – which is excellent for brand building. Plus, with white-label hosting, you can make your control panel look like your own!

Frequently asked questions about choosing the best reseller hosting

Should I do reseller hosting?

If you’re looking for a side hustle and have a decent idea of how various web services work (such as domain names, web hosting, WordPress and the like), then reseller hosting might be right for you. Reseller hosting allows you to do what we do but in your own way with your very own pricing model and marketing. Plus, as your customer base grows, so does your monthly income!

What are the different types of reseller hosting?

There are two main types of reseller hosting: White Label Reselling and Private Label Reselling. The former allows you to act like an independent company – using your own branding when you offer hosting services to your clients. Private label reselling on the other hand shows the original reseller hosting provider’s logo or branding in your reseller hosting services.

While there’s nothing wrong with the latter, white-label reselling allows you to truly customise your business to appear independent from the reseller provider’s site, which has numerous benefits such as building your own brand, marketing and much more.

We hope this has given you a good insight into how to choose the best reseller hosting provider. If you’re eager to get started - contact us to learn more about our Reseller Hosting packages. Want to learn more about business in general? Check out our business hub as well as our blog for more technical articles that can enhance your reseller hosting business.